Hi!

 
 

I’m passionate about finding meaning in unfamiliar spaces.

 

A little more about me:

I’m an eternal optimist with an engineering background that keeps me tethered to the facts. I have diverse and proven experiences in delivery of design systems, experience strategies, products, and services that exceed business expectations and delight consumers.

I seek to inspire brands and organizations through heightened sensitivity towards consumers, translation of ambiguity into opportunity, and tactical execution. My underlying aim is to find cohesion between societal growth and organizational success - they must coexist for brands to compete.

 

“…[Aakriti] is genuine in her desire to make amazing things that will delight the end user”

— Jeff Jessie, Innovation Engineering Manager, Starbucks

Brands I’ve worked with